90 Minute Lead Generation Course
This 90-minute course equips you with the skills to generate and convert leads, driving a 400% ROI through optimized ad campaigns and strategic targeting.
Step 1: Let's Create Your Meta Ad Account
Learn how to quickly set up your Meta account to start advertising effectively.
Set up your Meta Pixel to track user behavior and authenticate your domain for better ad targeting and security.
Step 2: Let's Build Your Ad Funnel
Identify and set up key pages for your link funnel, including landing, form, and confirmation pages, to gather valuable lead data.
Build custom audiences to target users based on their engagement levels, from awareness to potential leads.
Create custom conversions to track and prioritize campaign goals effectively.
Step 3: Let's Build and Setup Your Ads
Generate compelling ad creatives using ChatGPT and Canva, and conduct competitive research to make your ads stand out.
Create targeting ads for a broad audience, leveraging Meta’s technology to identify and engage potential customers.
Develop retargeting ads to engage users who have visited your landing page but haven’t shown further interest.
Create interest retargeting ads to convert visitors on your form page into leads using special offers and incentives.
Exclude specific audiences from certain ads to refine targeting and improve ad relevance.
Step 4: Let's Track, Optimize and Improve Performance
Set up and track key metrics in Facebook Ads Manager to make data-driven decisions and optimize campaign performance.
Create and optimize look-alike audiences to target users similar to your most engaged customers.
Optimize ad campaigns and conduct A/B split testing to improve performance and lead generation.
Bonus
Learn to recognize and protect yourself from scams targeting advertisers to safeguard your campaigns and personal information.